Back to Blog

How to Include Add to Calendar Links on Constant Contact

Wednesday, May 22nd 2024Written By Yared

Are you looking to make it easier for your email recipients to save your event details directly to their calendars? Adding "Add to Calendar" links in your Constant Contact emails can significantly boost engagement and participation in your events. Here’s a step-by-step guide to help you do just that using

Step 1: Create Your Event on

1. Visit Start by heading over to This user-friendly platform will help you create your event link quickly and easily.

2. Enter Event Details: Fill in your event’s details, including the title, description, location, start time, and end time. Make sure all the information is accurate and complete to ensure your audience knows exactly what to expect.

3. Generate the Link: After entering all the details, click the "Create Event" button. will generate links for various calendar services like Google, Apple, Outlook, Yahoo, and Office365, along with an ICS file for universal compatibility.

Step 2: Copy the Direct Links

Unlike other email marketing services, Constant Contact doesn’t support embedding HTML code unless you are using a custom HTML email template. However, you can still make it work with direct links.

1. Select Direct Links: From the list of generated results on, choose the direct links for the calendar services you want to include (Google, Apple, Office365, etc.).

2. Copy the Links: Click the "Copy" button next to each calendar service link to get the URL.

Step 3: Add Calendar Links to Your Constant Contact Email

1. Log Into Constant Contact: Open your Constant Contact account and navigate to the email campaign you want to edit or create a new one.

2. Add a Button Block: In the email editor, drag and drop a ‘Button’ block into your email template where you want the “Add to Calendar” button to appear.

3. Customize the Button: Click on the button block to edit its text and link.

4. Insert Calendar Links:

  • For Google Calendar: Set the button text to something like "Add to Google Calendar" and paste the Google Calendar link from into the URL field.

  • For Apple Calendar: Create another button, set the text to "Add to Apple Calendar," and paste the Apple Calendar link.

  • Repeat this process for Office365 and any other calendar services you want to include.

Step 4: Preview and Test Your Email

1. Preview Your Email: Always preview your email to see how it looks with the newly added buttons. Ensure that all buttons are visible and correctly labeled.

2. Send a Test Email: Before sending out your campaign, send a test email to yourself to make sure the links work correctly. Click on each button to confirm that they direct you to the appropriate calendar service and populate the event details as expected.

Step 5: Send or Schedule Your Campaign

Once everything looks good, you’re ready to send out your campaign or schedule it for a later date. With these buttons in place, your recipients can now add your events to their calendars with just a click.

By including “Add to Calendar” links in your Constant Contact emails using, you make it much easier for your audience to stay informed and engaged with your events. Follow these simple steps to enhance your emails and boost participation in your scheduled events.

Adding calendar links is a small touch that can have a big impact on your event’s visibility and attendance. Try it out in your next campaign and see the difference it makes!